What technology trends should charities look out for in 2014? In a recent blog, Chief Marketing Officer at BluePay, Kristen Gramigna, explores three emerging technologies which could play a large role in the way charities operate.
- Mobile donations. With every man and his dog owning a smartphone device, the power of text giving should not be underestimated.
- Responsive design. Ensuring that your charity’s website is easily accessible through a tablet or smartphone is important, so that users can donate on-the-go.
- Live-Tweeting. As more charities invest in social media, the need for a social media manager becomes more evident. That person should be available to live-tweet at events, using the relevant hashtag.
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