npNEXT was an experimental event to bring together experts and fundraising leaders from across the nonprofit sector to discuss emerging trends and next practices. We wondered if we could get people to engage on important topics and elevate the conversation to the next level.
This past September 30th, Blackbaud hosted over 30 senior fundraising leaders from the largest charities in the US. And if their response to the event is any indication, then this experiment was a big success.
Why did we convene the group? Simple. The issues in the industry are profound. Nonprofits are under a lot of pressure. Demographic, economic and technological challenges are making it increasingly difficult to raise the money organizations need to meet the ever-increasing demand.
On the plus side, nonprofits have a number of unique assets, not the least of which is their willingness to share and collaborate. npNEXT was another opportunity to show how innovation and experimentation can help find ways to meet and overcome these challenges.
Blackbaud recorded the presentations and over the next few months we’ll be sharing them with the rest of the nonprofit sector.
Here is a recap of the presenters and their topics:
Penelope Burk | President | Cygnus Applied Research
Counter-Intuitive or a New Path to Profit?: What donors can teach us about making more money
Jann Schultz | Senior Director, Integrated Fundraising and Communications | Project HOPE
Turning Data into Targeted Donor Communication
Jeff Brooks | Creative Director | TrueSense Marketing
Getting the Right Hero into Your Story
Jeff Shuck | CEO | Event 360
Making the Invisible Visible
Una Osili, Ph.D. | Director of Research | Indiana University Lilly Family School of Philanthropy
Million Dollar Gifts and Donor Loyalty
Phyllis Freedman | President | SmartGivng
Transforming the Future by Taking the Long View
David Whitehead | Chief Development Officer | AARP
Demonstrating and Measuring Real Impact
Farra Trompeter | Vice President | Big Duck
The Future of Fundraising from the Crowd
Carie Lewis Carlson | Deputy Director, Online Communications | The Humane Society of the United States
What Nonprofits Can Learn from Food Trucks
Tom Gaffny | Principal | Tom Gaffny Consulting
“It's Not About You”…and other lessons from the American Donor
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