Friday 8 June 2012

Third Sector Digital Campaign of the Week: War on Want

Third Sector magazine has chosen a new campaign by War on Want as it's digital campaign of the week.

The charity is applying pressure to Adidas the offical sponsor for the London Olympics to review the way its suppliers treat their employees.

A powerful 91 second video tells the story of Anisha, highlighting the exploitation of these workers face around the world. Further resources are available from the landing page, which also features a large 'donate now' button on the right. An external site is used to set up a regular Direct Debit payment (www.edirectdebit.com/waronwant), whereas an integrated form is used to collect the donors details for a one off donation.

Watch the video:  Exploitation. It’s not ok here. It’s not ok anywhere.



Read more about the campaign:
www.waronwant.org/olympics-home
www.thirdsector.co.uk/Communications/article/1135465/war-want

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